Forward thinking music commentary/promotion
Industry News/Analysis
Timbre raising funds for classical/folk crossover project

Timbre raising funds for classical/folk crossover project

One trend we at IATU have on our radar is the neoclassical crossover movement. You might recall our interview with the ever-memorable Harp Twins Camille and Kennerly Kitt, our review of folk/classical ensemble Plumes’ debut full length, or our highlighting of the Wheaton College Artist Series which actively  seeks out musicians breaking the traditional barriers...
Industry news: New PBS Series caters to underprivileged countries

Industry news: New PBS Series caters to underprivileged countries

Editor’s note: This is too cool. What better way to contribute to the positive advancement of the music industry than to give exposure and opportunity for creativity to those who don’t normally get that? Read the below press release from Big Hassle: PBS Digital Studios is thrilled to announce a new weekly digital program called Beat Making Lab,...
Preliminary thoughts on Twitter #music

Preliminary thoughts on Twitter #music

Trending music chart and social media chatter aggregator We Are Hunted disappeared from the web a few weeks ago following a mysterious acquisition from Twitter. Now, we have the result of said acquisition – Twitter #music. Many celebrities (i.e., Ryan Seacrest) have added their endorsement to the new music discovery service, which premiered amid lots...
Industry News: My Youtube Band Project wraps up tracking

Industry News: My Youtube Band Project wraps up tracking

What seems like a LONG time ago, you might recall us letting you all know about musician Cobus Potgieter’s ambitious idea to gather 5 people together to record a whole album in a month, resulting from  auditions exclusively through Youtube. Well, the band is together, and tracking is done. A total of 452 people auditioned,...
Commentary: The Winter Brave and the power of Reddit

Commentary: The Winter Brave and the power of Reddit

You don’t need us to tell you that social media has revolutionized the way musicians have found success and good marketing techniques. But, something truly remarkable is happening right now. Let us introduce you to the The Winter Brave. A month ago, the band had barely a hundred likes on their Facebook page. It was...
App Review: focus@will

App Review: focus@will

Thanks to the fine folks over at Evolver.fm we found this nifty new app that, as far as we know, is the first of its kind. The focus@will app is a music app exclusively devoted to streaming music that will boost your productivity, now in its beta testing phase in the US. The app is...
2013 Rock on the Range lineup released

2013 Rock on the Range lineup released

One of the largest festivals of its kind in the United States, Rock on the Range, is growing in a big way. Expanded grounds, a full three days of rock, and a packed lineup await the well over 20,000 attendees that will storm Columbus in May. Here’s the lineup, followed by our reaction: By no...

Under construction

2013 is gonna be a big year for us. So for a little bit, things might look a bit askew. We are upgrading! In the meantime, in the event that we go down, updates will be posted to the Facebook page and Twitter accounts.

Industry News – Mars Hill Music signs with Tooth and Nail / BEC

You’ve heard of Christian music. And worship music. But what of a megachurch partnering with a record label? Mark Driscoll led Mars Hill (more of a network with one hub and several satellite churches than one a group that meets in one building) has signed a new partnership agreement with Tooth and Nail. Thrice frontman...

Industry news – a unique contest for guitarists, courtesy of Ernie Ball

Not gonna lie, it was hard to decide whether or not this press submission was worth a repost. In the end though, I AM TUNED UP is as much about the artists that read it as much as the casual fans looking for tunes to try out. And, the perks that come with the grand...
Industry news - Introducing MUSICIANS' DESK REFERENCE

Industry news – Introducing MUSICIANS’ DESK REFERENCE

There’s a new eBook coming out later this year – musicians take notice! This is not any ordinary guide to making it in the music biz. The official press release, courtesy of Brian Penick (author of Musicians’ Desk Reference and founder/CEO of The Counter Rhythm Group) is below – read it, and scroll down for...

Industry news – Solar power at Bonnaroo!

We received this news tip today from our friends at Big Hassle Media. This could definitely set a precedent for music festivals across the US – Read the full press release below!  NEWS SOURCE: BIG HASSLE MEDIA MANCHESTER, Tenn. — January 9, 2013 –Celebrating its 12th year as a leader in environmentally friendly concert events, Bonnaroo...